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On Guard For Thee: the new #CanadaRED jersey

Posted on 15 May 2018 in Sponsors & Partnerships

Canada Soccer and Umbro have proudly unveiled the latest #CanadRED home jersey for Canada Soccer's National Teams. Presented with the powerful words drawn from Canada’s national anthem - On Guard For Thee – the new jersey represents a dynamic and diverse nation from coast-to-coast-to-coa More

Canada Soccer supports a multi-sport approach to physical literacy

Posted on 16 April 2018 in Sponsors & Partnerships

Canada Soccer has partnered on a new parent education campaign promoting a multi-sport approach for children. Built around a captivating video PSA and a companion website it features elite Canadian athletes who support the multi-sport approach. Funded by the Canadian Olympic Committee, the video an More

2018 Allstate High Performance Soccer Clinic Registration Opens

Posted on 15 March 2018 in Sponsors & Partnerships

Allstate’s popular High Performance Soccer Clinics, featuring Canadian National Team athletes, are set to visit communities in four provinces in 2018. Registration for the free clinic events are now open for young soccer players aged 10-16 looking to increase their performance and hone their s More

Bell Let's Talk Day is January 31st. Join the conversation.

Posted on 24 January 2018 in Sponsors & Partnerships

Mental illness affects people of all ages and from all walks of life. It can take many forms, including depression, anxiety and schizophrenia. Most individuals find ways to live with their illnesses but how they are treated by others often proves to be more of a challenge than the illness itself. Ma More

Canada Soccer announces Toyota Canada as its newest primary partner

Posted on 13 June 2017 in Sponsors & Partnerships

Toyota Canada as its Official Mobility Partner and Official Vehicle More

2016 Allstate Canadian National Teams Good Hands® Award Announced

Posted on 12 December 2016 in Sponsors & Partnerships

2016 Allstate Canadian National Teams Good Hands® Award Announced More

Voting Opens for Allstate Canadian National Teams Good Hands Award

Posted on 6 December 2016 in Sponsors & Partnerships

Recognising the top save by Canada Soccer's National Team goalkeepers More

Allstate High Performance Soccer Clinics wrap up: youth given opportunity to be inspired by their idols

Posted on 21 October 2016 in Sponsors & Partnerships

Sinclair, LeBlanc, Wilkinson visit AB, NS, ON More

Heart and soul: new #CanadaRED soccer jersey unveiled

Posted on 21 March 2016 in Sponsors & Partnerships

The red home jersey is inspired by the colours of Canada's flag More

Canada Soccer and Allstate Canada team up on new multi-year partnership

Posted on 21 March 2016 in Sponsors & Partnerships

Allstate Canada and its Agencies across the country are proud to support Canadian Soccer at every level More

Christine Sinclair to share EA Sports FIFA cover with Lionel Messi in Canada

Posted on 20 July 2015 in Sponsors & Partnerships

Sinclair will be one of the first women to appear on an EA SPORTS FIFA cover More

UNICEF Canada, along with Canada Soccer & 7,238 fans at Tim Hortons Field break Guinness World Record for the greatest number of people simultaneously giving a high-five

Posted on 30 May 2015 in Sponsors & Partnerships

UN children’s agency kicked off #HighFiveIt Campaign to celebrate women’s soccer and save children’s lives—first $1 million in Canadian donations to be matched by the Government of Canada More

Canada’s Women’s National Team takes the pitch in EA Sports FIFA 16

Posted on 28 May 2015 in Sponsors & Partnerships

EA SPORTS™ FIFA 16 will feature 12 Women’s National Teams for the first time in franchise history - including Canada More

Canada Soccer and Umbro Canada unveil new #CanadaRED

Posted on 20 March 2015 in Sponsors & Partnerships

Canada’s National Teams 2015-2016 red jersey to be available at select Sport Chek stores starting in April More

Canada Soccer and Mondelēz partner to share pride & give joy to Canadian soccer community

Posted on 19 March 2015 in Sponsors & Partnerships

Canada Soccer and Mondelēz Canada announce a new multi-year partnership that will celebrate Canada’s National Teams and support grassroots soccer in communities from coast-to-coast More

UNICEF Canada & Canada Soccer team up in partnership to save children and mothers

Posted on 24 September 2014 in Sponsors & Partnerships

Multi-year agreement looks to leave a legacy on and off the field More

Canada Soccer and Nutella renew partnership

Posted on 18 September 2014 in Sponsors & Partnerships

Nutella maintains longest tenured sponsorship of Canada’s National Teams and Active Start Soccer Fests program More

Canada Soccer and Umbro Canada announce multi-year partnership renewal

Posted on 8 September 2014 in Sponsors & Partnerships

Canada Soccer’s Official Sportswear Supplier More

Canada Soccer and Umbro Canada launch new “home red” kit

Posted on 18 June 2014 in Sponsors & Partnerships

The jersey will be available immediately on the Canada Soccer online store More

Canada Soccer Women’s National EXCEL Program gets assist from founding partner Bell

Posted on 3 June 2014 in Sponsors & Partnerships

Bell’s support will ensure Canada’s top athletes get access to world leading resources across the program More

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Canada Soccer and Umbro have proudly unveiled the latest #CanadRED home jersey for Canada Soccer's National Teams. Presented with the powerful words drawn from Canada’s national anthem - On Guard For Thee – the new jersey represents a dynamic and diverse nation from coast-to-coast-to-coast. Those four words will serve as a reminder of the nation that Canada represents every time the new jersey is worn in international competition.

The jersey is also inspired by one of Canada’s most symbolic emblems, the Canadian maple leaf.  That leaf is featured prominently on the front of the jersey along with the clean classic lines that have come to define an Umbro Canada Soccer kit.

The new home kit is available now from the official Umbro Canada Soccer store via CanadaSoccer.com.

The back neck of the jersey features the Canadian flag in pride of place while the now iconic Canadian soundwave - representing the Canadian national anthem, inspired by Canadian supporters - remains prominent on the left hip.

The new jersey will debut on field by Canada Soccer’s Women’s National Team as they face reigning Olympic champions Germany at Tim Hortons Field in Hamilton on Sunday 10 June 2018.

The jersey is made from spun polyester which is a fabric offering the tactile handle of a cotton fibre with all the benefits of a high performance polyester yarn for the best temperature management. The jersey also features ergonomic cut lines across the upper arms and shoulders for ease of movement along with tonal mesh venting under the arms for added comfort.

Canada Soccer's custom and distinctive "Les Rouges" font for lettering and numbering will continue to be featured. Each character symbolizes the strength of ice that is precisely chiseled to bring Canada's northern beauty to light. At the same time, the type face embodies the determination and resilience that Canada Soccer's national teams demonstrate each time they step on the pitch to represent their country.

In addition to being available online now, the jersey is also on sale at Canada's home matches, starting with the Canada v Germany match at Tim Hortons Field on 10 June.  

Canada Soccer has partnered on a new parent education campaign promoting a multi-sport approach for children. Built around a captivating video PSA and a companion website it features elite Canadian athletes who support the multi-sport approach.

Funded by the Canadian Olympic Committee, the video and website are the product of a unique collaboration between Canada Soccer and multiple sport partners including Baseball Canada, Canada Basketball, Hockey Canada, and Active for Life.

The goal of the initiative is to convince parents to encourage their children to participate in a variety of sports and physical activities and thereby avoid specializing too early in one sport. Research suggests that playing a variety of sports and physical activities in childhood leads to better skill development, less injury, less burnout, and less dropout in the long term.

“Canada Soccer supports the multi-sport method and its place in long-term athlete development,” says Canada Soccer Director of Development Jason deVos. “A well-rounded experience in sport has been proven to lead to higher physical literacy and sustained involvement in physical activity over early specialization.”

To demonstrate the strength of a multi-sport approach, the PSA shows athletes world-class athletes like Men’s National Team player Nik Ledgerwood along with Marie-Philip Poulin (Hockey Canada), Mike Soroka (Baseball Canada), and Miah-Marie Langlois (Canada Basketball) performing tricks and skills from sports other than their specialized sport.



 

“The research shows that specializing too early in one sport frequently leads to children getting injured and burning out, and some start to quit sport altogether,” says Richard Monette, Managing Director at Active for Life. “There is growing evidence that kids who play multiple sports through childhood and adolescence tend to stay active longer, and more of them go further in competitive sport.”

The campaign website references leading studies and expert statements on the importance of multi-sport, including the consensus statement of the American Orthopaedic Society for Sports Medicine.

About Active for Life:
Active for Life is a Canadian not-for-profit initiative founded by B2ten in 2012 to help parents give their children the right start in life through the development of physical literacy. Activeforlife.com provides parents, educators, and coaches with fun activities, engaging articles, and free resources to get kids active so they develop fundamental movement skills and confidence.
 

Allstate’s popular High Performance Soccer Clinics, featuring Canadian National Team athletes, are set to visit communities in four provinces in 2018. Registration for the free clinic events are now open for young soccer players aged 10-16 looking to increase their performance and hone their skills both on and off the pitch. The clinics feature a combination of station work featuring multiple skills and drills, an off-field education session, a free barbeque lunch, and a photo and autograph session with the Canadian National Team player, all within a professional environment.

Now in its third year, the 2018 Allstate High Performance Clinics will be hosted in Edmonton, AB (8 April, featuring Karina LeBlanc), Burlington, ON (29 April featuring Jonathan Osorio), Halifax, NS (23 June, featuring Kadeisha Buchanan) and Montreal, QC (15 July, featuring Patrice Bernier).

For complete information and to register visit allstatesoccerclinics.com. Registration is open to both girls and boys between 10-16 and to all positions. Please note that 200 high performance players will be admitted to each clinic. A final list will be developed based on lottery selection. An Allstate representative will be in contact to confirm registration ahead of the clinic. Registration will close two weeks ahead of the clinic date.

Allstate and its 800+ agents have a strong record of supporting soccer in Canada from grassroots through to National Teams and professional levels. Allstate is committed to using National Team player appearances to give back to the community. Since its inception, the Allstate High Performance Soccer Clinics have reached nearly 1,600 high performance youth soccer athletes across the country.

2018 Allstate High Performance Soccer Clinic Schedule

8 April
Edmonton, AB
Featuring: Karina LeBlanc, 2012 Olympic Bronze Medalist, former Canadian Women’s National Team goalkeeper

29 April
Burlington, ON
Featuring: Jonathan Osorio, Canadian Men’s National Team Midfielder

23 June
Halifax, NS
Featuring: Kadeisha Buchanan, 2016 Olympic Bronze Medalist, Canadian Women’s National Team defender

15 July
Montreal, QC
Featuring: Patrice Bernier, former Canadian Men’s National Team captain

About Allstate Insurance Company of Canada
Allstate Insurance Company of Canada is one of the country's leading producers and distributors of home and auto insurance products, serving Canadians since 1953. The company strives to keep its customers in "Good Hands®" as well as its employees, and is proud to be named a Best Employer in Canada for the sixth consecutive year. Allstate Canada is committed to making a positive difference in the communities in which it operates and has partnered with organizations such as MADD Canada, United Way and Junior Achievement. To learn more about Allstate Canada, visit www.allstate.ca. For safety tips and advice, visit www.goodhandsadvice.ca.
 

Proud partners of Canada Soccer